Buyer personas in a language school – how to use Personas to increase sales? 12/09/2025 Michał Szymański Regardless of whether you are already starting another semester of your business or just setting up your own language school, […]
7 tips on how to organise a professional online language course 10/09/2025 Michał Szymański Preparing a professional e-learning lesson is not an easy task. Have you so far been held back by numerous questions […]
How to respond to customer complaints? Practical rules and tips 03/09/2025 Michał Szymański I hope you haven’t yet encountered negative online reviews about your school. However, if such a situation does arise, it’s […]
How to organize language school events that delight your students? 29/08/2025 Michał Szymański Organizing engaging events is one of the most effective marketing tools for language schools. They help build a community, strengthen […]
Competitive analysis in a language school – how to conduct it? 20/08/2025 Michał Szymański The language school market is highly competitive. A new school must face a variety of rivals: from local institutions operating […]
How to increase the revenues of a language school? 11/07/2025 Michał Szymański The financial stability of a language school relies on several key sources of income. In addition to traditional language courses, […]
Why would I need the whole branding stuff, or how to create the image of a language school? 02/05/2025 Michał Szymański Are you wondering if a language school can be a brand? Of course, if you continuously build its awareness and […]
How to measure and improve customer satisfaction in a language school? 30/04/2025 Michał Szymański Customer satisfaction is a key element of success for any language school. Satisfied students not only continue their education but […]
Action reactivation! How to win back former students in a language school? 26/03/2025 Michał Szymański Convincing a brand-new client is more challenging than maintaining good relationships with current students. But what about former students? You […]
A good logo of a language school – 8 design rules 05/03/2025 Michał Szymański A logo is a key element of the image for any brand, including a language school. It is not just […]