How to attract new clients?

10 tricks for an effective Facebook fanpage of a language school

14/03/2025 Michał Szymański

Facebook remains one of the most important communication channels for language schools. You don’t need to be a social media […]

A good logo of a language school – 8 design rules

05/03/2025 Michał Szymański

A logo is a key element of the image for any brand, including a language school. It is not just […]

How to create a visual identity for a language school?

28/02/2025 Michał Szymański

A visual identity is the foundation of effective marketing for any language school. In an era of growing competition and […]

Secretariat in a language school – 6 steps to more effective customer service

26/02/2025 Michał Szymański

The secretariat is the heart of every language school. It is here that the first contact with a potential student […]

7 reasons why your students don’t register online but do it at the school secretariat

19/02/2025 Anna Ćwiklińska

I have been working with language schools for several years, and during this time, I have observed how dynamically the […]

How to use surveys in language schools?

07/02/2025 Michał Szymański

In business, it’s said that if you can’t measure something, you can’t manage it. But what exactly and how should […]

Content marketing strategy for a language school

31/01/2025 Michał Szymański

Content marketing is not only a way to increase the visibility of your language school but also to build trust, […]

Private lessons: the biggest competitor to language schools

29/01/2025 Michał Szymański

In the face of a dynamically changing educational market, private lessons are becoming an increasingly popular choice among those learning […]

Storytelling: how to tell the story of a language course?

22/01/2025 Michał Szymański

Stories have been with us since our earliest years, evoking emotions, inspiring us, and leaving lasting memories. But what connection […]

Customer Journey Map in a language school. How do students see you?

17/01/2025 Aleksandra Batko

A Customer Journey Map is a tool that allows you to understand the feelings, motivations, and experiences of a student […]

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