How to attract new clients?

Language school’s Instagram – step-by-step guide

20/11/2024 Michał Szymański

Does your language school already have an Instagram account? If not, it’s high time to change that! Every day, millions of people use this platform, seeking inspiration, education, and entertainment. In this article, you will learn how to effectively use Instagram to reach new students and increase the visibility of your language school. What will […]

European Day of Languages – what is it and how to promote your school?

26/09/2024 Martyna Kunda

The European Day of Languages is an international celebration that has already garnered a large fan base, both among schools and students. The aim of the European Day of Languages is to promote the cultural richness and linguistic diversity of Europe, and to encourage language learning regardless of age. It is also an ideal moment […]

How to acquire clients for a language school in 2024?

19/09/2024 Michał Szymański

If you run or are setting up a language school, one of the biggest challenges will be acquiring clients. In a competitive educational market, it is crucial not only to build trust but also to stand out from the competition. In this article, you will learn how to attract clients to your language school, effectively […]

How to start a language school? A complete guide

05/09/2024 Michał Szymański

Fasten your seatbelts and get ready for an adventurous journey, during which you will learn how to start your own language school from scratch. From formalities and finances, through marketing and acquiring students, to teaching methods that will make your students come back for more. Ready to start? Let’s go! What will you find in […]

How a language school can advertise through Facebook Ads?

14/05/2024 Aleksandra Batko

In a digital age where social media is becoming central to communication and interaction, Facebook marketing is emerging as a key strategy for businesses and educational institutions. With its broad reach and advanced targeting options, Facebook Ads offers a unique opportunity to reach potential students interested in language courses, enabling language schools to build brand […]

What should be the difference between online and on-site classes

28/03/2024 Martyna Kunda

Looking for inspiration for this article, I dug through a chunk of the internet to see what the approach of residential courses vs online learning looks like these days. And this is not to say that one approach is superior to the other, but rather to determine how the differences between the two are perceived. […]

8 useful AI tools for lecturers

18/03/2024 Martyna Kunda

We may love it and we may hate it, but one thing is certain – artificial intelligence has made itself comfortable in our reality. And like everything, it has its pros and cons. However, it is such a groundbreaking and fast-learning creation that it is sure to stay with us for a long time. You […]

How do you deal with negative online reviews?

05/03/2024 Anna Ćwiklińska

You are in the daily whirlwind of errands, organising the work of the school, managing substitutions, and student billing, and suddenly you see a notification in your email about a new review on Google – 1 star. What do you do? Are you prepared for this? Your courses are in full swing, your students are […]

[WEBINAR] Success Story: How To Attract Customers

24/08/2023 Marta Krzyżaniak

Are you passionate about education, language, and the pursuit of entrepreneurial dreams? Join us for an exclusive webinar that delves into the remarkable success story of Keith Byrne, the visionary behind Select Training Solutions. Prepare to be inspired, motivated, and equipped with invaluable insights that can transform your own aspirations into reality. In an increasingly […]

[Webinar Recording] HOW TO: Language School Sales

07/08/2023 Marta Krzyżaniak

Thanks to our webinar, you can explore the role of sales in a language school and find out more on how to organize your language school sales processes. We discussed various best practices that can help make your sales more effective. Also, we talked about how to build relationships with your customers and what is important from the point of view of potential customers.

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