Action reactivation! How to win back former students in a language school? 26/03/2025 Michał Szymański Convincing a brand-new client is more challenging than maintaining good relationships with current students. But what about former students? You […]
10 tricks for an effective Facebook fanpage of a language school 14/03/2025 Michał Szymański Facebook remains one of the most important communication channels for language schools. You don’t need to be a social media […]
A good logo of a language school – 8 design rules 05/03/2025 Michał Szymański A logo is a key element of the image for any brand, including a language school. It is not just […]
How to create a visual identity for a language school? 28/02/2025 Michał Szymański A visual identity is the foundation of effective marketing for any language school. In an era of growing competition and […]
Secretariat in a language school – 6 steps to more effective customer service 26/02/2025 Michał Szymański The secretariat is the heart of every language school. It is here that the first contact with a potential student […]
7 reasons why your students don’t register online but do it at the school secretariat 19/02/2025 Anna Ćwiklińska I have been working with language schools for several years, and during this time, I have observed how dynamically the […]
How to use surveys in language schools? 07/02/2025 Michał Szymański In business, it’s said that if you can’t measure something, you can’t manage it. But what exactly and how should […]
Content marketing strategy for a language school 31/01/2025 Michał Szymański Content marketing is not only a way to increase the visibility of your language school but also to build trust, […]
Private lessons: the biggest competitor to language schools 29/01/2025 Michał Szymański In the face of a dynamically changing educational market, private lessons are becoming an increasingly popular choice among those learning […]
Storytelling: how to tell the story of a language course? 22/01/2025 Michał Szymański Stories have been with us since our earliest years, evoking emotions, inspiring us, and leaving lasting memories. But what connection […]