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Enhance your online visibility – everything on how to make yourself stand out against the plethora of other language schools’ offers

Online marketing has been with for almost 26 years already, so this is a relatively young area compared to other marketing tools. However, despite the relatively short lifespan, it is currently an absolute must-have of promotional activities in almost any type of company, including language schools. Many terms and slogans related to this area are […]

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Influence Marketing – or how to promote a school owing to popularity of others [+ 3 CASE STUDIES]

Does the mining disaster in Chile’s Copiapó ring a bell? 33 miners were immured 625 metres underground in a mining chamber for as long as almost 70 days! Coming up to the surface, they were wearing custom-designed Oakley sunglasses that protected them against loss of sight.  A coincidence ? Moreover, NASA prepared a dedicated menu […]

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